What can you say? Glad you asked!

Our facts. Your words.

Pure Cotton. Healthy Ingredients. Happy Babies.

  • Soft, gentle and clean ingredients
  • Pure and natural non-GMO cotton
  • Ultra-absorbent
  • Soft and strong
  • Performance-tested
  • Hypoallergenic and dermatologically tested
  • Safe for delicate and sensitive skin
  • Reduces risk of skin irritations and allergic reactions
  • Environmentally-friendly materials and packaging
  • Natural is better and shouldn’t have to cost more
  • Bridges the gap between natural and affordable baby care essentials
  • Premium products without the premium price
  • Natural and pure as your little one
  • Super Mom-approved
  • Ingredients even Mother Nature would approve
  • Available online and in-stores

Zero Harmful Ingredients.

✘ No harmful chemicals 
✘ No Dyes 
✘ Not tested on animals 
✘ No latex  
✘ No sulfates
✘ No silicones 
✘ No parabens 
✘ Formaldehyde Free 
✘ Phthalate free 
✘ Triclosan Free  
✘ No GMOs 
✘ Glyphosate Free         
✘ No optical brighteners 
✘ Totally chlorine free
✘ Fragrance free

Ultra Absorbent Diapers

  • Ultra-absorbent, sustainably-sourced wood pulp bio core helps reduce odor
  • Fast-absorbing moisture wick materials wicks away moisture
  • Ultra-lightweight and non-bulky
  • Soft, non-GMO natural cotton blend top sheet and back sheet
  • Diaper Top sheet contains Vitamin E & Soothing Aloe Vera
  • Soft and stretchy stay-put tabs
  • Hypoallergenic and dermatologically tested
  • Lotion free and totally chlorine free
  • No harmful chemicals or dyes
  • Fun design on back sheet printed with safe certified inks
  • Biodegradable and recyclable packaging
  • Safe for daily use  

100% Natural Cotton Baby Wipes

  • Pure 100% natural non-GMO cotton
  • 99% natural ingredients (and 1% other good stuff!)
  • Hypoallergenic, fragrance free and totally chlorine free
  • No harmful chemicals, dyes or optical brighteners
  • Soothing Organic Aloe Vera that leaves skin feeling soft smooth
  • Soft and thick for an easy, one-wipe clean
  • Hypoallergenic and dermatologically tested
  • Zero residue left behind on baby’s delicate skin
  • Biodegradable with packaging that uses recycled material
  • Safe for daily use 

Flushable Toddler Wipes

  • Pure natural pulp with Organic Aloe Vera
  • Ultra-safe flushable materials for quick and easy disposal
  • Hypoallergenic, fragrance free and totally chlorine free
  • No harmful chemicals, synthetics, or dyes
  • Free of polyethylene glycols (PEGS), ethyl alcohol, parabens, polyethylene terephthalate (PET), and silicone
  • Soft and thick for an easy, one-wipe clean
  • Zero residue left behind on baby’s delicate skin
  • Hypoallergenic and dermatologically tested
  • Convenient flushable composition complies with INDA & EDANA flushability industry standard guidelines
  • Packaging that uses recycled material
  • Safe for daily use 

Monthly Delivery

  • Diapers + wipes delivered to your door
  • Save time + money
  • Save up to 35% on diapers and wipes vs. purchasing one-time separately
  • Automatically ships every month
  • Free shipping
  • Free trial of diapers and wipes
  • No contracts, cancel anytime
  • Adjust order anytime
  • Satisfaction guaranteed
  • Order once and we’ll take care of the rest (until potty-training time!)
  • How it works:
    • 1. Select product mix
    • 2. Choose how often
    • 3. Relax and enjoy the savings